Dream Filter by Color WOW is ideal for those looking to prolong hair colour between salon visits and prevent discolouration. This clarifying pre-shampoo treatment filters out colour-destroying minerals found in tap water that dull, darken and distort colour. Blonde, grey and white shades appear lighter and fresher as hair is detoxified and highlights become brighter.

• Gentle treatment is effective in under 3 minutes
• It removes minerals (found in well water/hard water) that darken your colour
• Leaves hair feeling soft, bright and silky
• No sulphates, cruelty-free, gluten-free, vegan
• The formula is gentle, leading to a healthier scalp and hair

Elements it removes from the hair and what they do: 

• Calcium, Magnesium, Aluminum: Leaves a residue which dulls your hair.
• Iron, Manganese: Discolour hair as it oxidises and leaves brassy tones.
• Copper: Causes damage to the hair and distorts colour treatments
• Chlorine: Causes a green tinge to the hair and darkens it

How to use:

• Apply Dream Filter to dry hair before shampooing.
• Spray evenly to saturate hair.
• Wait for 1-3 minutes, then shampoo.